Políticas prioritarias en publicaciones de Facebook de un Gobierno Local en Perú
DOI:
https://doi.org/10.31637/epsir-2024-709Palabras clave:
administración pública, gobierno local, políticas prioritarias, transparencia, ciudadanos, red social, Facebook, PiuraResumen
Introducción: Las redes sociales han transformado la interacción entre gobiernos y ciudadanos, y Facebook ofrece un espacio clave para divulgar información y fomentar la comunicación bidireccional. Este estudio identifica las políticas prioritarias en las publicaciones de Facebook del gobierno local de Piura - Perú, entre el 18 de abril y el 8 de junio de 2024. Metodología: De enfoque mixto, estructurada en tres fases: recopilación, organización y análisis de datos. El análisis cuantitativo midió la frecuencia de temas e interacciones, mientras que el análisis cualitativo se centró en identificar las tendencias políticas. Resultados: Las políticas públicas se enfocan en seguridad ciudadana, fiscalización, control del comercio ambulatorio y transporte informal, priorizando servicios de agua, parques, puentes y vías. Se promueve arte, cultura, emprendimiento y empleo. La participación ciudadana incluye asistencia alimentaria y apoyo a la educación inicial, y la gestión ambiental se centra en sostenibilidad y gestión de residuos. Discusión: No todas las políticas deberían orientarse en infraestructura. Adoptar medidas prospectivas que aborden la preparación ante desastres, resiliencia comunitaria e impulsen la educación contribuiría una mejor sociedad. Conclusiones: Las políticas priorizadas son seguridad, desarrollo territorial y económico, participación ciudadana y sostenibilidad ambiental. Sin embargo, la preparación ante desastres sigue siendo una debilidad. Se recomienda un análisis comparativo entre gestiones anteriores y la actual para evaluar el progreso y áreas de mejora.
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Derechos de autor 2024 Oscar Peña Cáceres, Henry Silva-Marchan, Rudy Espinoza-Nima, Gino Peña-Cáceres, Gerardo Ortiz-Castro
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