Políticas prioritarias en publicaciones de Facebook de un Gobierno Local en Perú

Oscar Peña Cáceres; Henry Silva-Marchan; Rudy Espinoza-Nima; Gino Peña-Cáceres; Gerardo Ortiz-Castro

doi:10.31637/epsir-2024-709

Authors

Oscar Peña Cáceres Cesar Vallejo University https://orcid.org/0000-0002-8159-7560
Henry Silva-Marchan Universidad Nacional de Tumbes https://orcid.org/0000-0002-9928-9945
Rudy Espinoza-Nima Universidad Nacional de Piura https://orcid.org/0000-0002-5602-8921
Gino Peña-Cáceres Cesar Vallejo University https://orcid.org/0000-0003-2621-8182
Gerardo Ortiz-Castro Universidad Nacional de Tumbes https://orcid.org/0000-0002-9975-128X

DOI:

https://doi.org/10.31637/epsir-2024-709

Keywords:

public administration, local government, priority policies, transparency, citizens, social network, Facebook, Piura

Abstract

Introduction: Social networks have transformed the interaction between governments and citizens, and Facebook offers a key space to disseminate information and foster two-way communication. This study identifies priority policies in the Facebook publications of the local government of Piura, Peru, between April 18 and June 8, 2024. Methodology: It was structured in three phases: data collection, organization, and analysis. The quantitative analysis measured the frequency of topics and interactions, while the qualitative analysis focused on identifying political trends. Results: Public policies are focused on public safety, control of street commerce, and informal transportation, prioritizing water services, parks, bridges, and roads. Art, culture, entrepreneurship, and employment are promoted. Citizen participation includes food assistance and support for early education, and environmental management focuses on sustainability and waste management. Discussion: Not all policies should be infrastructure-oriented. Adopting forward-looking measures that address disaster preparedness, community resilience, and education would contribute to a better society. Conclusions: Prioritized policies are security, territorial and economic development, citizen participation, and environmental sustainability. However, disaster preparedness remains a weakness. A comparative analysis between previous and current administrations is recommended to evaluate progress and areas for improvement.

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Author Biographies

Oscar Peña Cáceres, Cesar Vallejo University

Doctor in Information and Communication Technologies from UNP. Awarded a scholarship by the Peruvian Government in 2022 to pursue a PhD in Information, Communication, and Computing Technologies at the Universitat de València, Spain. RENACYT researcher and professor at the School of Systems Engineering at César Vallejo University, Piura. I have led a research team since 2021.

Henry Silva-Marchan, Universidad Nacional de Tumbes

Graduate of the PhD program in Information and Communication Technologies from UNP. Master in Big Data from the International University of Andalusia, Spain. RENACYT researcher and professor at the Department of Mathematics, Statistics, and Informatics at the National University of Tumbes, Tumbes. Member of the research team with colleagues from UNP since 2021.

Rudy Espinoza-Nima, Universidad Nacional de Piura

Professor at the Faculty of Sciences, affiliated with the Academic Department of Physics at the National University of Piura, in the rank of Associate Professor, with 20 years of university teaching experience.

Gino Peña-Cáceres, Cesar Vallejo University

Fifth-semester student of the Dentistry program. I am currently participating in supervised clinical practices, treating patients under the guidance of specialized doctors. I have participated in seminars, workshops, congresses, conferences, and scientific sessions. Passionate about scientific research, I am interested in exploring new techniques and areas of knowledge with the aim of improving the quality of life of citizens.

Gerardo Ortiz-Castro, Universidad Nacional de Tumbes

Professor at the Faculty of Economic Sciences, affiliated with the Academic Department of Mathematics, Statistics, and Informatics at the National University of Tumbes, with over 20 years of experience. Full Professor at the National University of Tumbes, Industrial Engineer, and Master in University Teaching. Advanced studies in a PhD in Environmental Engineering and a Master's in Economics, Finance, and Computing in Spain. Expert in mathematical and statistical software (Matlab, Stata, Eviews, Python), quality management systems, process management, optimization, Big Data, and digital marketing.

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