China en América Latina: el trabajo mediático ante de los TLC de Nicaragua y Ecuador entre 2022 y 2024

Diego Ortiz Jaramillo

doi:10.31637/epsir-2024-771

Authors

Diego Ortiz Jaramillo Universidad de los Hemisferios https://orcid.org/0009-0007-3460-5824

DOI:

https://doi.org/10.31637/epsir-2024-771

Keywords:

Free Trade Agreement, diplomacy, communication, China, Ecuador, Nicaragua, foreign policy, journalism

Abstract

Introduction: Free Trade Agreements (FTAs) are foreign policy mechanisms that have implications beyond the merely economic. They constitute an effective way to establish communicational actions in the field of public diplomacy. Methodology: This work was developed with a mixed approach that includes content analysis in the media of two Latin American nations in the stages prior to the signing of FTAs between China and Ecuador and Nicaragua between 2022 and 2024, in addition to a study of graphic content related to the FTAs between these countries in news portals with national coverage. Results: In the media studied, it has been shown that media coverage of FTAs with China develops at two rates. On the one hand, in each country, communications on China are almost nil between January 2022 and April 2023. The situation changes from May 2023 to May 2024, when activities between negotiators develop and the presence and openness of Chinese officials in the media intensifies. Discussions: The study provides insight into how China strategically works its media communications before and after FTA negotiations. Conclusions: The research reveals the need to broaden discussions on the effectiveness of public diplomacy when conducting bilateral trade relations processes.

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Author Biography

Diego Ortiz Jaramillo, Universidad de los Hemisferios

Degree in Philosophy from the Pontificia Universidad Católica del Ecuador. Master's Degree in Journalism and Digital Communication from the Universitat Oberta de Catalunya. Specialist in Leadership, Climate Change and Cities from Flacso-Ecuador. Master's degree in International Relations and Diplomacy, mention in Foreign Policy, from the Instituto de Altos Estudios Nacionales. Doctoral candidate in Communication and Journalism at the Catholic University of Santiago de Guayaquil. Editor and journalist specialising in culture, academic music, environment and science. Fellow of the TÜMEP Latin America programme of the Office of the Prime Minister of Turkey. Member of the Professional Fellows Program of the U.S. Department of State. Fellow of the International Center for Journalists. Member of the China & Latin America Network: Multidisciplinary Approaches.

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