Data Journalism as an innovation in social communication: The case in sports industry
El periodismo de datos como innovación en la comunicación social: El caso de la industria del deporte
Palabras clave:
data journalism, digital journalism, sports journalism, data visualisation, content analysis, innovation, Spain.Resumen
Data analysis has always been an integral part of journalism but combining it with technology was a novelty for newspapers. Journalism’s combination with technology was an innovation because of processing, interpretation, and visualization of large datasets in a journalistic content. In recent years, newspapers have started to adapt data journalism and integrated it to sports for better storytelling and making sports more understandable for readers. This research aims to analyse sports data journalism practices in Spain with a quantitative approach with content analysis of 1068 data journalism articles published by 6 newspapers (Marca, Mundo Deportivo, AS, El Mundo, El Periódico, El Pais) between 2017-2019. Quantitative analysis focuses on how sports data journalism is being adapted in Spain, technical features of articles, and the similarities and differences between sports and national newspapers to identify integration of sports data journalism.
Resumen
El análisis de datos siempre ha sido una parte integral del periodismo, pero combinarlo con la tecnología ha sido una novedad para la prensa escrita. La combinación del periodismo con la tecnología se ha presentado como una innovación reciente debido al procesamiento, la interpretación y la visualización de grandes conjuntos de datos utilizados en el contenido periodístico. En los últimos años, los periódicos han adaptado el periodismo de datos integrándolo, por ejemplo, en industrias como el deporte, mejorando la narración y haciendo que los deportes sean más comprensibles para los lectores. En este sentido, esta investigación tiene como objetivo analizar las prácticas de periodismo de datos deportivo en España con un enfoque cuantitativo a través del análisis de contenido de 1.068 artículos de periodismo de datos publicados por 6 periódicos (Marca, Mundo Deportivo, AS, El Mundo, El Periódico, El País) entre 2017-2019. El análisis se centra en cómo se está adaptando el periodismo de datos deportivo en España, las características técnicas de los artículos y las similitudes y diferencias entre los periódicos deportivos nacionales en relación con la integración del periodismo de datos.
Palabras clave: periodismo de datos; periodismo digital; periodismo deportivo; visualización de datos; análisis de contenidos; innovación; España.
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