Optimización de la atención estudiantil. Una revisión del uso de chatbots de IA en la educación superior
DOI:
https://doi.org/10.31637/epsir-2024-324Palabras clave:
asesoramiento, condiciones de admisión, chatbot, inteligencia artificial, educación superior, lenguaje natural, orientación estudiantil, tecnología educativaResumen
Introducción: En la era de la globalización, la calidad del servicio es fundamental, especialmente en el sector educativo donde el enfoque en el estudiante es clave para su satisfacción y compromiso con la institución. Las universidades están implementando herramientas de Inteligencia Artificial (IA), como chatbots, para mejorar la experiencia académica. Metodología: Este estudio, utilizando la metodología PRISMA y analizando datos de SCOPUS, Web of Science y ERIC, examina cómo los chatbots están transformando la atención estudiantil. Resultados: Se observa un interés creciente en las universidades por utilizar estas tecnologías para proporcionar un servicio eficiente, ofreciendo respuestas rápidas y apoyo en procesos académicos y administrativos mediante recomendaciones personalizadas. Discusión: Los hallazgos subrayan la importancia de estas herramientas, resaltando la necesidad de un aprendizaje automático avanzado y un diseño de interacción cuidadoso. No obstante, la implementación de la IA en el ámbito educativo presenta desafíos significativos, como la seguridad y privacidad de los datos, que exigen estrategias integrales. Conclusiones: Este análisis subraya la importancia de una evaluación continua de la efectividad y aceptación de las intervenciones basadas en IA, para optimizar el rendimiento académico y la retención estudiantil.
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