Teacher’s perceptions of artificial intelligence and its applications in the field of entrepreneurial business

Autores/as

DOI:

https://doi.org/10.31637/epsir-2026-2463

Palabras clave:

Artificial intelligence, business education, teacher perception, entrepreneurial skills, digital tools, educational innovation, Satipo, perú

Resumen

Introduction: Technological advances, such as artificial intelligence (AI), are changing various sectors, including the business world, whose development can be driven by school education. However, the application of AI tools in this field has been little explored. The objective of this study was to understand teachers' perceptions of AI and its applications in the field of business entrepreneurship. Methodology: Dichotomous surveys were administered to secondary school teachers and analyzed using descriptive and inferential statistics. Results: The results showed that 87,5% of teachers are familiar with AI, although only 47,5% integrate it into their curriculum planning. 90% believe that its use improves content comprehension, and 82,5% believe that it enhances critical thinking. In addition, a significant correlation (ρ = 0,67) was found between the use of digital tools and the development of entrepreneurship. Discussions: The results are consistent with previous research and show that teachers value the potential of AI for learning and strengthening business skills, but its use in curriculum planning remains limited. Conclusions: AI is perceived as a key resource for strengthening creativity, critical thinking, and entrepreneurial skills, although its implementation is still limited.

Descargas

Los datos de descargas todavía no están disponibles.

Biografía del autor/a

Eugenio Salome Condori, Universidad Nacional Intercultural de la Selva Central Juan Santos Atahualpa

Eugenio Salome-Condori holds a PhD in Education from Cesar Vallejo University, Trujillo, Peru (2017). He has a master's degree in Educational Psychology from Cesar Vallejo University (2015). He currently teaches at the Peruvian University Center and at the Juan Santos Atahualpa National Intercultural University of the Central Jungle. He specializes in scientific research and teaches courses on thesis writing, ethics, communication, public speaking, and social responsibility.

Grimaldo Daniel Vilchez Palomares, Universidad Nacional Intercultural de la Selva Central Juan Santos Atahualpa

Grimaldo Daniel Vilchez-Palomares holds a PhD in Education Sciences from the National University of Central Peru, Junín, Peru (2017). He has a master's degree in Education from Alas Peruanas University (2015). He is currently Deputy Director of the José Carlos Mariategui Educational Institution, Junín, Peru. He is a specialist in educational scientific research.

Nancy Lucila Quevedo Calderón, Universidad Nacional Intercultural de la Selva Central Juan Santos Atahualpa

Nancy Lucila Quevedo-Calderón holds a Master's degree in Higher Education from the Universidad Mayor de San Marco, Lima, Peru (2018). She currently teaches at the Universidad Tecnológica del Perú, Junín, Peru. She specializes in English writing and educational public speaking.

Angel Zapata Fuentes, Universidad Nacional Intercultural de la Selva Central Juan Santos Atahualpa

Angel Zapata-Fuentes holds a PhD in Education from the Catholic University of Los Angeles in Chimbote, Peru (2021). He has a master's degree in Teaching and Research from the Catholic University of Los Angeles in Chimbote (2016). He currently teaches at the San Juan Bosco Pedagogical Institute. He is a specialist in Technology and Innovation (IT) and lectures on IT.

Lady Charo Salome Vilcas, Universidad Nacional Intercultural de la Selva Central Juan Santos Atahualpa

Lady Charo Salome-Vilcas holds a Master's degree in Accounting with a specialization in Comprehensive Auditing from the National University of Central Peru (2024). She is currently a civil servant with the Peruvian National Police. She specializes in comprehensive auditing.

Citas

Al-Dmour, R. H., Mohammed, T., & Al-dmour, H. H. (2019). Factors Influencing Students' Intentions Towards Entrepreneurship: Comparative Study. International Journal of Sustainable Entrepreneurship and Corporate Social Responsibility (IJSECSR), 4(1), 1-26. https://doi.org/10.4018/IJSECSR.2019010101

Almufarreh, A., & Arshad, M. (2023). Promising Emerging Technologies for Teaching and Learning: Recent Developments and Future Challenges. Sustainability, 15(8), 6917. https://doi.org/10.3390/su15086917

Arranz, N., Arroyabe, M. F., & Fdez. de Arroyabe, J. C. (2018). Entrepreneurial intention and obstacles of undergraduate students: the case of the universities of Andalusia. Studies in Higher Education, 44(11), 2011-2024. https://doi.org/10.1080/03075079.2018.1486812

Bicen, P., & Johnson, W. H. A. (2014). How do firms innovate with limited resources in turbulent markets? Innovation Organization & Management, 16(3), 430-444. https://doi.org/10.1080/14479338.2014.11081998

Briceño Álvarez, I., Hernández Arroyo, W., & Murillo González, A. (2025). Educational technology on the rise: the integration of artificial intelligence in teaching at the School of Library and Information Science at the University of Costa Rica. Informatio, 30(1), e211. https://doi.org/https://doi.org/10.35643/info.30.1.1

Brush, C. G. (2008). Pioneering strategies for entrepreneurial success. Business Horizons, 51(1), 21-27. https://doi.org/10.1016/j.bushor.2007.09.001

ComexPerú. 55.9% of schools in Peru are at risk of collapse. Published June 14, 2024. Accessed on [23/09/2025]. https://acortar.link/zizYXy

Cornuel, E., Thomas, H., & Wood, M. (2022). The value & purpose of management education: Looking back and thinking forward in global focus. Routledge.

Crompton, H., & Burke, D. (2022). Artificial intelligence in K-12 education. SN Social Sciences, 2, 113. https://doi.org/10.1007/s43545-022-00425-5

Dunan, A., Mudjiyanto, B., Setiawan, A. B., Syarifuddin, S., Pala, R., Rustam, M., Dirgahayu, D., Buyamin, B., Nuryana, M., & Hartiningsih, H. (2025). Artificial intelligence in e-entrepreneurship training: Enhancing digital skills and innovation diffusion in Indonesia. International Journal of E-Entrepreneurship and Innovation, 15(1), 1-22. https://doi.org/10.4018/IJEEI.386065

Estrada-Araoz, E. G., Quispe-Aquise, J., Malaga-Yllpa, Y., Larico-Uchamaco, G. R., Pizarro-Osorio, G. R., Mendoza-Zuñiga, M., Velasquez-Bernal, A. C., Roque-Guizada, C. E., & Huamaní-Perez M. I. (2024). Role of artificial intelligence in education: Perspectives of Peruvian basic education teachers. Data and Metadata, 17(3), 325. https://doi.org/10.56294/dm2024325

He, Q., & Wheadon, C. (2013). Using the dichotomous Rasch model to analyze polytomous items. Journal of Applied Measurement, 14(1), 44-56.

Holbrook, A. L., Krosnick, J. A., Moore, D., & Tourangeau, R. (2007). Response Order Effects in Dichotomous Categorical Questions Presented Orally: The Impact of Question and Respondent Attributes, Public Opinion Quarterly, 71(3), 325-348. https://doi.org/10.1093/poq/nfm024

Ibrahimi, G., & Benchekroun, B. (2024). Unraveling the Intersection of Artificial Intelligence and Idea Generation: A Systematic Literature Review. In S. Motahhir, and B. Bossoufi (Eds.), Digital Technologies and Applications in ICDTA. (1098). Springer, Cham. https://doi.org/10.1007/978-3-031-68650-4_2

Instituto National de estadistica e informatica (INEI). More than half a million teachers in Peru celebrate their day. Accessed on 09/23/2025. https://acortar.link/sA5eOE

Jeremiah, F. (2025). The human-AI dyad: Navigating the new frontier of entrepreneurial discourse. Futures, 166, 103529. https://doi.org/10.1016/j.futures.2024.103529

Jurado-Enríquez, E. L., Vargas-Prado, K. F., Melgarejo Ángeles, W. E., Aniceto Norabuena, Ú. R., & Villacorta Granados, T. G. (2025). Inteligencia artificial generativa en el proceso de enseñanza del docente universitario. European Public & Social Innovation Review, 10, 1-15. https://doi.org/10.31637/epsir-2025-1612

Kuleto, V., Ilić, M., Dumangiu, M., Ranković, M., Martins, O., Păun, D., & Mihoreanu, L. (2021). Exploring Opportunities and Challenges of Artificial Intelligence and Machine Learning in Higher Education Institutions. Sustainability, 13(18), 10424. https://doi.org/10.3390/su131810424

Lopes, J., Gomes, S., Ferreira, J., & Ferreira, L. (2025). What Is the Impact of Digital Tools on Hospitality Business Performance? The Case of SME Accommodation Sector in Portugal. International Journal of Tourism Research, 27(1), e70004. https://doi.org/10.1002/jtr.70004

Merino-Soto, C. (2023). Aiken’s V Coefficient: Differences in Content Validity Judgments. MHSalud, 20(2), 1-10. https://doi.org/10.15359/mhs.20-1.3

Moro, R. S. (2024). Canva as a tool to promote meaningful learning in teaching English as a foreign language. European Public & Social Innovation Review, 9, 1-19. https://doi.org/10.31637/epsir-2024-869

Mujahidah, M., Tarigan, T. N., Zuhri, M. D., Husain, M. P., Sanjaya, D., & Yusuf, M. (2025) Teachers Perceptions & Attitudes towards Artificial Intelligence (AI) Integration in Suburban School Journal of Curriculum and Teaching, 14(2), 2025 https://doi.org/10.5430/jct.v14n2p98

Nassar, I., Nassar, D., & Hayajneh, J. (2025). The impact of technological advancements on global business strategies: A theoretical approach. In H. Masri, N. Elkadhi, K. Abdellah, and S. Aldulaimi (Eds.), Projects, Processes, Systems and Networks in the Digital Age (Lecture Notes in Networks and Systems, Vol. 1548). Springer. https://doi.org/10.1007/978-3-031-99025-0_45

Ochoa-Tataje, F., Alanya-Beltran, J., Ruiz-Salazar, J., Velarde-Vela, L., Perez-Peralta, E., & La-Chira-Loli, M. (2024). Beyond the Classroom: Integrating Cutting-Edge Pedagogies in 6G Curriculum Development. In B. Pandey, D. Pandey and T. Ahmad (Eds.), 6G Security Education and Multidisciplinary Implementation (pp. 58-75). IGI Global Scientific Publishing. https://doi.org/10.4018/979-8-3693-7421-4.ch004

Okafor, N. G., & Murphy, P. J. (2025). Utilizing AI in Business and Entrepreneurship: Implications for Complex Decision-Making in Engineering and Product Development Settings. Applied AI Letters, 6(3), e70001. https://doi.org/10.1002/ail2.70001

Rasumov, V., Kosulin, V., & Zelimkhanova, N. (2025). A study of the artificial intelligence and business talent training model against the background of innovation and entrepreneurship. Ekonomika I Upravlenie: problemy, resheniya, 3/6(156), 130-135. https://doi.org/10.36871/ek.up.p.r.2025.03.06.016

Rinaldy, A. M., Pratiwi, Y., Andajani, K., Wayan, I. N., Suharti, S., Darwis, A., & Marzuki (2023). Exploring Artificial Intelligence in Academic Essay: Higher Education Student's Perspective. International Journal of Educational Research Open. 5, 100296. https://doi.org/10.1016/j.ijedro.2023.100296

Robinig, W., Burgsteiner, H., & Steinbauer-Wagner, G. (2025). AI literacy and integration practices among digital education teachers: A survey study of knowledge, attitudes, and professional development needs. En B. K. Smith and M. Borge (Eds.), Learning and collaboration technologies in Lecture Notes in Computer Science, (15807). https://doi.org/10.1007/978-3-031-93567-1_10

Salhab, R. (2025). Adoption of Artificial Intelligence Applications in Higher Education: An Investigation of Faculty Perceptions. In M. Sanmugam, Z. N. Khlaif, W. A. J. Wan Yahaya and Z. Abdullah (Eds.), A Practical Guide to Artificial Intelligence in Higher Education: Innovation and Applications. Advances in Science, Technology & Innovation. Springer, Cham. https://doi.org/10.1007/978-3-031-56848-0_5

Srinivasan, K. R., & Rahman, N. H. A. (2025). Reskilling and upskilling future educators for the demands of artificial intelligence in the modern era of education. In AI and Education: Emerging Technologies and Applications (pp. 171-196). IGI Global. https://doi.org/10.4018/979-8-3373-0122-8.ch008

Kovalchuk, V., Reva, S., Volch, I., Shcherbyna, S., Mykhailyshyn, H., & Lychova, T. (2025). Artificial intelligence as an effective tool for personalized learning in modern education, Environment. Technology. Resources. Proceedings of the International Scientific and Practical Conference, 3, 187-194. https://doi.org/10.17770/etr2025vol3.8534

Van Praag, C. M., & Versloot, P. H. (2007). What is the value of entrepreneurship? A review of recent research. Small Business Economics, 29, 351-382. https://doi.org/10.1007/s11187-007-9074-x

Wang, H., Fu, T., Du, Y., Gao, W., Huang, K., Liu, Z., Chandak, P., Liu, S., Van Katwyk, P., Deac, A., Anandkumar, A., Bergen, K., Gomes, C., Ho, S., Kohli, P., Lasenby, J., Leskovec, J., Liu, T., Manrai, A., Marks, D., Ramsundar, B., Song, L., Sun, J., Tang, J., Velickovic, P., Welling, M., Zhang, L., Coley, C., Bengio, Y., & Zitnik, M. (2023). Scientific discovery in the age of artificial intelligence. Nature, 620, 47-60.

https://doi.org/10.1038/s41586-023-06221-2

Wasim, J., Youssef, M. H., Christodoulou, I., & Reinhardt, R. (2023). Higher education student intentions behind becoming an entrepreneur. Higher Education, Skills and Work-based Learning, 14(1), 162-180. https://doi.org/10.1108/HESWBL-01-2023-0015

Wei, T., Simko, V., & Levy, M. (2024) Corrplot: Visualization of a Correlation Matrix (V.0.9). https://doi.org/10.32614/CRAN.package.corrplot

Wilton, W., & Toh, W. (2011). Entrepreneurship among aviation engineers in New Zealand: drivers and sustainers. International Journal of Entrepreneurship and Small Business, 14(4), 497-507. https://doi.org/10.1504/IJESB.2011.043472

Wu, H. Y., & Chen, C. H. (2025). Analysis of the Learning Effects on Technical High School Students Using Digital Mind Mapping Tools. In: Mori, H., Asahi, Y. (eds) Human Interface and the Management of Information. HCII 2025. Lecture Notes in Computer Science, (15774). Springer, Cham. https://doi.org/10.1007/978-3-031-93822-1_25

Descargas

Publicado

2026-02-17

Cómo citar

Salome Condori, E., Vilchez Palomares, G. D., Quevedo Calderón, N. L., Zapata Fuentes, A., & Salome Vilcas, L. C. (2026). Teacher’s perceptions of artificial intelligence and its applications in the field of entrepreneurial business. European Public & Social Innovation Review, 11, 1–17. https://doi.org/10.31637/epsir-2026-2463

Número

Sección

Artículos Portada