Usuarios, digitalización y sostenibilidad, nuevas prácticas de la innovación abierta en el desarrollo de nuevos productos

Mauricio Enrique Sotelo-Barrios; Ender José Barrientos-Monsalve; Silvia Janeth Monsalve-Jaime

Authors

Mauricio Enrique Sotelo-Barrios University of Pamplona https://orcid.org/0000-0002-6091-7473
Ender José Barrientos-Monsalve University of Pamplona https://orcid.org/0000-0001-6673-0223
Silvia Janeth Monsalve-Jaime University of Pamplona

Keywords:

Co-creation, digitization, circular economy, open innovation, sustainability, users, Contemporaneity, new products

Abstract

Introduction: This research analyzes the relationships between users, digitalization, and sustainability as key factors in enhancing innovation, particularly within the framework of open innovation. Methodology: A qualitative and reflective approach was used, based on a systematic review of studies addressing user collaboration, digital processes, and sustainability. Results: Findings show that external users not only contribute new ideas but also help improve the positioning of products more aligned with current needs. Digitalization has facilitated interaction through co-creation platforms, crowdsourcing, and living labs, making innovation processes more accessible and participatory. Discussion: Sustainability has become a central axis of corporate strategies, enabling more agile, inclusive, and environmentally responsible innovation processes. These developments support the implementation of circular economy models and ecodesign, reducing environmental impact. This synergy enhances the effectiveness and responsibility of open innovation in response to global challenges. Conclusions: The study highlights the importance of strengthening collaborative approaches that integrate technology and sustainability into user participation, fostering more effective and responsible open innovation aligned with contemporary demands.

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Author Biographies

Mauricio Enrique Sotelo-Barrios, University of Pamplona

Industrial Designer, Multimedia Specialist for Design, Master in Industrial Design, PhD in Administration with an emphasis on Innovation, Full Professor at the University of Pamplona, Director of the Industrial Design program, Director of the incubator, Director of the PUNTO research group, Principal investigator of three active research projects, author of books and book chapters in the context of design, articles in the thematic areas of Administration, innovation and Design, with knowledge in innovative methodologies, manual prototyping, project management and Process Design, with more than 18 years of experience in university teaching and research. Categorized as an Associate Researcher by the Ministry of Science. Jury and peer evaluator by the Ministry of Science.

Ender José Barrientos-Monsalve, University of Pamplona

Architect, Educational Assessment Specialist, Master's in Project Administration and Management, PhD in Management Sciences, Postdoctoral Research in Emerging Research. Professor at the Faculty of Architecture of the University of Pamplona, PhD thesis supervisor, Master's and PhD thesis jury, with over twenty years of experience in education in the areas of projects, research, sustainable management, habitat, and pedagogy. He is a peer evaluator for the Colombian Ministry of Science and Technology, and a Senior Researcher at the Ministry of Sciences.

Silvia Janeth Monsalve-Jaime, University of Pamplona

An architect with over 20 years of experience in planning, design, and management of architectural and urban projects. A specialist in construction management and holding a master's degree in bioclimatic architecture, she has worked in strategic urban project consulting, construction supervision, and infrastructure development at the San José de Cúcuta Mayor's Office and the Municipality of Tibú. In the academic field, she has been a professor and coordinator at universities such as Pamplona, UFPS, Simón Bolívar, and Antonio Nariño, teaching classes in architectural design, planning, urban planning, sustainability, entrepreneurship, and innovation. She is noted for her team leadership, entrepreneurship promotion, and architectural research. Her experience combines teaching with the execution of strategic projects with a social impact.

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