The digital in creative activity, between copyright and NFT
DOI:
https://doi.org/10.31637/epsir-2025-1950Keywords:
Digital, Art, Copyright, Blockchain, NFTAbstract
Introduction: Digitisation processes in creative activities allow for new content through the use of data and machine learning algorithms, creating novel relationships. In this context, copyright must protect authors without hindering the use of virtual data, which is necessary for original results. Methodology: The research explores the impact of non-fungible tokens (NFT), an emerging technology that has revolutionised the arts sector, raising issues related to copyright and speculation. Results: The use of digital technologies has increased authors' independence from traditional intermediaries, with social networks as virtual storefronts. Despite legal uncertainties, the outlook is positive thanks to tools such as smart contracts and blockchain. Conclusions: Despite NFT issues and regulatory uncertainties, technological innovation, such as automation via blockchain, offers opportunities for a promising future for copyright protection.
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