CNN as the axis of immersive journalism inside the informative business
DOI:
https://doi.org/10.31637/epsir-2024-360Keywords:
Journalistic enterprise, Immersive journalism, Gamification, Augmented reality, Virtual reality, Mixed reality, Hologram, MetaverseAbstract
Abstract: Introduction: This research focuses on the new challenges of immersive journalism through the case of the North American network CNN. The theoretical review provides a new perspective on the current context with the arrival of new trends such as hologram, which are changing the course of global immersion. This, coupled with the socio-economic crisis caused by the COVID-19 pandemic, has created significant challenges that the news company must overcome. Methodology: Using quantitative content analysis in a practical framework, an approach to CNN has been created to explain better this change in direction. Results: The results show a change in the paradigm of the use of immersive trendings. Discussions: new trends such as hologram are replacing the first immersive trends. Conclusions: It is concluded that this direction change is due to the accelerated inclusion of new immersive trends, but it also represents a great opportunity for the media business, as they not only have to produce more but also develop content associated with these new trends.
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