The role of technology in artistic creativity in architectural teaching

Authors

DOI:

https://doi.org/10.31637/epsir-2026-2161

Keywords:

Artistic innovation, technology, architectural design, pedagogy for autonomy, artificial intelligence

Abstract

Introduction: This research analyzes the role of technology in artistic creativity within architectural teaching, considering variables such as attitude toward technology, creative autonomy, and academic satisfaction. Methodology: A non-experimental, quantitative, and explanatory design was applied to a sample of 384 students from three universities in Guayaquil, using structured Likert-scale surveys. Statistical analysis was conducted using structural equation modeling (SEM) software using Jamovi. Results: The results indicate positive and significant relationships between the use of educational technologies and attitudes toward their implementation, as well as between this attitude and the development of creative autonomy. In turn, autonomy is related to greater artistic creativity, and this, to greater academic satisfaction. Discussion: It is evident that technology, far from replacing human creativity, can enhance it if integrated with pedagogical criteria and a training approach. Conclusions: It is concluded that technology constitutes a structural component that should be strategically incorporated into design training. It is recommended to strengthen teacher training in creative digital environments and develop policies that promote the critical and reflective use of emerging tools in the classroom.

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Author Biographies

Juan Carlos Loaisa Mina, University of Guayaquil

Visual Artist, Bachelor's Degree in Advertising and Marketing from FACSO at the University of Guayaquil, Master's Degree in Teaching and Management in Higher Education from the University of Guayaquil, Master's Degree in Design with a specialization in Design Management from the University of San Gregorio in Portoviejo. PhD candidate in Arts and Humanities at the National University of Rosario, Argentina. Lecturer in Architecture, Interior Design, Graphic Design, and Advertising and Marketing. Management: Accreditation, Interior Design Leveling. Director of Graphic Design, Faculty of Architecture, University of Guayaquil.

Roberto Antonio Loayza Mina, University of Guayaquil

Visual Artist, Bachelor's Degree in Advertising and Marketing from FACSO at the University of Guayaquil, Master's Degree in Teaching and Management in Higher Education from the University of Guayaquil, Master's Degree in Design with a specialization in Design Management from the University of San Gregorio in Portoviejo. PhD candidate in Arts and Humanities at the National University of Rosario in Argentina, Lecturer in Architecture, Interior Design, Graphic Design, and Advertising and Marketing. Management in: Accreditation, GPA, General Leveling FAU. Director of Graphic Design at the Faculty of Architecture, University of Guayaquil.

Dolores Sofía Chica Ostaíza , University of Guayaquil

Architect graduated from the Faculty of Architecture of the University of Guayaquil, Master's Degree in New Technologies Applied to Education from Carlos III University, Spain; Master's Degree in Higher Education, Catholic University of Santiago de Guayaquil; Master's Degree in Territorial Planning and Environmental Management, University of Barcelona. She has worked as a designer-builder of residences and offices. She taught at the Faculty of Architecture and Urbanism at the University of Guayaquil, as well as serving as Curriculum Manager for the Architecture degree program. She participated in several FCI research projects at this institution, as well as tutoring activities for degree projects and pre-professional internships.

Fabrizzio Jacinto Andrade Zamora, Instituto Superior de Investigación Científica e Innovación

He is a researcher, university professor, and expert in marketing and higher education. With more than 15 years of teaching experience, he holds a Master's degree in Digital Marketing and is pursuing a PhD in Philosophy with a specialization in Education. He has published scientific articles indexed in Scopus and Web of Science and is the author of books on marketing and entrepreneurship. He is currently researching the intersection between creativity, technology, and learning in architecture. His professional experience includes management positions in multinational companies and consulting in educational innovation. He is an active member of the Ecuadorian and Latin American academic community.

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Published

2025-11-21

How to Cite

Loaisa Mina, J. C., Loayza Mina, R. A., Chica Ostaíza , D. S., & Andrade Zamora, F. J. (2025). The role of technology in artistic creativity in architectural teaching. European Public & Social Innovation Review, 11, 1–29. https://doi.org/10.31637/epsir-2026-2161

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