Restaurant-Bars: Analysis of emotional dynamics in customer service work

Authors

DOI:

https://doi.org/10.31637/epsir-2026-2085

Keywords:

Working conditions, Work behavior, Ergonomics, Customer service, Human Resource Management;, Emotional labor, Emotional load, Customer satisfaction

Abstract

Introduction: This paper aims to examine the interplay between working conditions, labor, and emotional dynamics within human activity during customer service in a specific Restaurant-Bars setting, drawing on the theoretical frameworks of emotional labor and activity ergonomics to assess their implications for worker well-being and efficiency. Methodology: Employing a descriptive quantitative correlational methodology, it examines the impact of labor dynamics on emotional responses and the regulation of customer service, emphasizing the significance of physical, cognitive, and emotional capacities. Results: This study particularly focuses on the correlation between factors such as emotional management and organizational norms. Findings highlight the deficiency of formal training and the lack of organizational culture guidance as contributing factors to the emotional load experienced by employees. Discussions: The absence of training in emotional regulation generates emotional overload in employees, who acquire these skills through day-to-day experience in the context of limited administrative support. Conclusions: In conclusion, this research confirms the variability of personal attitudes within labor systems and underscores the necessity to balance organizational expectations with the development of human talent to improve both service quality and customer satisfaction.

Downloads

Download data is not yet available.

Author Biographies

Marisol Ramirez Peña, Corporación Universitaria Minuto de Dios

PhD student in Ergonomics, Master's degree in Ergonomics, Master's degree in Integrated Management, Master's degree in Strategic Management, Specialist in Ergonomics, Professional in Occupational Health. Currently a research lecturer in the Occupational Health and Safety Management programme, linked to the Novus Educare research group, Leader of the Research Seedbed.

Diego Fernando Lotero Vásquez, Corporación Universitaria Minuto de Dios

Master's degree in Human Resources Management, Specialist in Project Management and Data Analytics, Occupational Health Professional. Currently a research lecturer in the Occupational Health and Safety Management programme, affiliated with the Novus Educare research group.

Albeiro González Vargas, Corporación Universitaria Minuto de Dios

Master's degree in Senior Management, Master's degree in Business Administration and Management, Specialisation in Business Management, Business Administrator and Chartered Accountant. Currently a research lecturer on the Occupational Health and Safety Management programme, linked to the Novus Educare research group.

References

Albert, V., Vézina, N., Bilodeau, H. y Coutarel, F. (2018). Process evaluation: understanding how the organization’s context influences the first steps of ergonomic interventions. Activites, 15(2). https://doi.org/10.4000/activites.3411 DOI: https://doi.org/10.4000/activites.3411

Alberti, G. y Iannuzzi, F. (2020). Embodied intersectionality and the intersectional management of hotel labour: The everyday experiences of social differentiation in customer‐oriented work. Gender, Work & Organization. https://doi.org/10.1111/gwao.12454 DOI: https://doi.org/10.1111/gwao.12454

Benchekroun, T. H. (2016). Intervenir en ergonomie: analyser le travail pour le comprendre et transformer le travail pour le concevoir. In VV.AA. Proceedings of the 51ème Congrès de la SELF en Marseille, (pp. 21-23). https://n9.cl/ffhtd

Bernal, C. (2010). Metodología de la investigación: Administración, Economía, Humanidades y Ciencias Sociales. Pearson Educación.

Cheng, B., Guo, G., Tian, J. y Shaalan, A. (2020). Customer incivility and service sabotage in the hotel industry. International Journal of Contemporary Hospitality Management, 32, 1737-1754. https://doi.org/10.1108/ijchm-06-2019-0545 DOI: https://doi.org/10.1108/IJCHM-06-2019-0545

Daniellou, F. (1996). La ergonomía en cuestión: De sus principios [L'ergonomie en question: Des principes]. Octares.

Foncubierta Rodríguez, M. y Sánchez-Montero, J.-M. (2019). Hacia la felicidad laboral: atender motivaciones y eliminar «temores digitales». Retos, 9(18), 239-257. https://doi.org/10.17163/ret.n18.2019.04 DOI: https://doi.org/10.17163/ret.n18.2019.04

IEA – International Ergonomics Association. (2000). Definition of ergonomics. www.fees-network.org/what-isergonomics/iea-definition.html

Güntürkün, P., Haumann, T. y Mikolon, S. (2020). Disentangling the Differential Roles of Warmth and Competence Judgments in Customer-Service Provider Relationships. Journal of Service Research, 23, 476-503. https://doi.org/10.1177/1094670520920354 DOI: https://doi.org/10.1177/1094670520920354

Hassan, Q., Iqbal, Z., Zafar, R. y Rafique, T. (2020). Problems in Recruitment. International Journal of Management Excellence, 14, 2091-2094. https://doi.org/10.17722/IJME.V14I2.1134 DOI: https://doi.org/10.17722/ijme.v14i2.1134

Heckert, R., Boumans, J. y Vliegenthart, R. (2020). How to Nail the Multiple Identities of an Organization? A Content Analysis of Projected Identity. VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations, 31, 129-141. https://doi.org/10.1007/s11266-019-00157-w DOI: https://doi.org/10.1007/s11266-019-00157-w

Hendrick, H. W. y Kleiner, B. M. (2001). Macroergonomics: An introduction to work system design. Human Factors and Ergonomics Society. https://archive.org/details/macroergonomicsi0000hend

Hernández, R. y Mendoza, C. P. (2018). Metodología de la investigación: Las rutas cuantitativa, cualitativa y mixta. McGraw-Hill Interamericana. https://n9.cl/6e52k

Kanagarani, S. (2020). A Study on Market Orientation Concepts of Hoteliers towards Development of Tourism and The Level of Satisfaction in Tamil Nadu. Management Science, 7, 67-73. https://doi.org/10.34293/management.v7i3.1522 DOI: https://doi.org/10.34293/management.v7i3.1522

Kotler, P., Keller, K. L. y Chernev, A. (2023). Dirección de Marketing (16° Edición). Pearson Educación.

López-Posada, L. M., González-Rubio, J. y Blandón-López, A. (2018). Trabajo emocional: Conceptos y características Revisión de literatura. Civilizar, 18(35), 103-114. https://doi.org/10.22518/usergioa/jour/ccsh/2018.2/a08 DOI: https://doi.org/10.22518/usergioa/jour/ccsh/2018.2/a08

Sperandio, J. C. (1980). La psychologie en ergonomie [Psychology in ergonomics]. PUF. https://excerpts.numilog.com/books/9782130362692.pdf

Martínez Vargas, A. M. y Soto-Vallejo, I. (2023). Condiciones laborales según dimensiones objetivas y subjetivas en alojamientos urbanos. Sociedad y Economía, 50, e10812652. https://doi.org/10.25100/sye.v0i50.12652 DOI: https://doi.org/10.25100/sye.v0i50.12652

Mohezar, S., Jaafar, N. I. y Akbar, W. (2021). Achieving quality of life at work: Transforming spaces to improve well-being. Springer Singapore. https://doi.org/10.1007/978-981-16-4265-4 DOI: https://doi.org/10.1007/978-981-16-4265-4

Moreno, B., Macarena Gálvez, Rodríguez, R. y Garrosa, E. (2010). Emociones y salud en el trabajo: Análisis del constructo “trabajo emocional” y propuesta de evaluación. Revista Latinoamericana de Psicología, 42(1). http://dx.doi.org/10.14349/rlp.v42i1.399

Pérez Torres, V. (2017). Gestión de las emociones en el trabajo. Propuesta para el diagnóstico e intervención en trabajadores del sector servicios. Revista de Trabajo y Seguridad Social. CEF, 245-264. https://doi.org/10.51302/rtss.2017.1942 DOI: https://doi.org/10.51302/rtss.2017.1942

Pineda, M. y Fusté, F. (2023). La inteligencia emocional para el éxito de una empresa hotelera. Turismo y Sociedad, 34, 127-147. https://doi.org/10.18601/01207555.n34.05 DOI: https://doi.org/10.18601/01207555.n34.05

Plessis, C. y Altintas, E. (2024). We can be heroes at work: the relationship between psychological capital, motivation and well-being during the great resignation. Journal of Organizational Change Management, 37(3), 581-602.

https://doi.org/10.1108/jocm-06-2023-0240 DOI: https://doi.org/10.1108/JOCM-06-2023-0240

Pujol-Cols, L. y Dabos, G. E. (2021). Respuestas diferenciales ante las demandas emocionales del trabajo: una revisión de la literatura sobre características individuales y trabajo emocional. Estudios Gerenciales, 472-491. https://doi.org/10.18046/j.estger.2021.160.4088 DOI: https://doi.org/10.18046/j.estger.2021.160.4088

Ramirez Peña, M., Lotero Vasquez, D. F., Robayo Barrios, D. M. y Garrido Raad, D. R. (2024). El papel del contexto institucional en la carga mental percibida en instituciones educativas. Revista San Gregorio, 1(58), 31-39. https://doi.org/10.36097/rsan.v1i58.2637 DOI: https://doi.org/10.36097/rsan.v1i58.2637

Ramírez Peña, M. y Lotero Vásquez, D. F. (2025). Hacer las cosas diferentes desde la ergonomía. Revista Cubana De Salud y Trabajo, 26. https://revsaludtrabajo.sld.cu/index.php/revsyt/article/view/950

Regalado-Calanche, D., Obispo-Salazar, K. y Rosero-Sarasty, O. (2021). Hotelería y trabajo informal en el sector turismo: una reflexión en tiempos de Covid-19. Clío América, 15(29), 676-684. https://doi.org/10.21676/23897848.4276 DOI: https://doi.org/10.21676/23897848.4276

Shaw, W. S., Kristman, V. L. y Vézina, N. (2013). Workplace issues. En VV.AA. Handbook of Work Disability. (pp. 163–182). Springer.

https://doi.org/10.1007/978-1-4614-6214-9_11 DOI: https://doi.org/10.1007/978-1-4614-6214-9_11

The jamovi project (2023). jamovi (Version 2.5) [Computer Software]. www.jamovi.org

Tintaya Condori, P. (2019). Psicología y Personalidad. Revista de Investigación Psicológica, 21, 115-134. https://n9.cl/0yvqm

Valentini, S., Orsingher, C. y Polyakova, A. (2020). Customers’ emotions in service failure and recovery: a meta-analysis. Marketing Letters, 1(18).

https://doi.org/10.1007/S11002-020-09517-9 DOI: https://doi.org/10.1007/s11002-020-09517-9

Ventura, J. L. y Caycho, T. (2017). El coeficiente Omega: Un método alternativo para la estimación de la confiabilidad. Revista Latinoamericana de Ciencias Sociales, Niñez y Juventud, 15(1), 625-627. www.redalyc.org/journal/773/77349627039/

Vidal, M. C. (2002). Ergonomia na empresa. útil, práctica e aplicada. Rio de Janeiro: Virtual científica. http://biblioteca.fundacentro.gov.br/permalink/f/1ia5ba1/fjd_aleph000040729

Wang, L. y Brewster, Z. (2020). Dignity Transacted: Emotional Labor and the Racialized Workplace. University of Michigan Journal of Law Reform, 53, 531-566. https://doi.org/10.36646/mjlr.53.3.dignity DOI: https://doi.org/10.36646/mjlr.53.3.dignity

Wydyanto, W. y Hamdan, H. (2020). The role of service quality on consumer satisfaction. Dinasti International Journal of Management Science, 1(4), 585-597. https://doi.org/10.31933/dijms.v1i4.197 DOI: https://doi.org/10.31933/dijms.v1i4.197

Published

2025-08-29

How to Cite

Ramirez Peña, M., Lotero Vásquez, D. F., & González Vargas, A. (2025). Restaurant-Bars: Analysis of emotional dynamics in customer service work. European Public & Social Innovation Review, 11, 1–16. https://doi.org/10.31637/epsir-2026-2085

Issue

Section

Cover articles